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Advanced Marketing Skills
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Approvals: NAB, RCFE, ARF, BBS, KDHE, more. See full description for details. |
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$239.95
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| Ask a question about this product |
A comprehensive course for developing advanced marketing skills designed to train new marketing staff or enhance and rejuvenate your existing team.
Your
instructor for this course is Sharon K. Brothers, MSW.
Click here to read Sharon's bio. |
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| Course
Outline |
Course Objectives |
Topics covered in this course include:
- Marketing and Management Interface
- Marketing Ethics
- Competition Analysis
- Marketing Mission Statements
- Psychology of Selling
- Developing Excellent Listening Skills
- Using Words for Greater Impact
- How to Generate more Traffic and Leads
- Guiding the Prospect to Make a Decision
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The individual completing this course will understand:
- What marketing really is, and how to maintain high ethical standards
while marketing
- How to use words to paint pictures that will appeal to even the
most resistant prospect
- The psychology of selling- what makes people come to the decision
point- easily, quickly, happily
- How to really generate qualified, interested traffic and leads
- How to close the deal- getting the prospect to commitment.
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| Course Approvals |
- NAB: This educational offering has been reviewed by the National Continuing Education Review Service (NCERS) of the National Association of Boards of Examiners of Long Term Care Administrators (NAB) and approved for 20 clock hours.
- California Board of Behavioral Sciences (BBS): PCE # 3291
- California RCFE and ARF: Approval pursuant to NAB and BBS approval
- Oregon Board of Examiners of Nursing Home Administrators: 2007-040: General 20 Ethics:0
- Kansas Department of Health and Environment: Approval #: LTS -A1138 (Administration)
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